the green color branded Safaricom is much more populous. Celtel was bought by the ambitious Middle-east and now African continent major player called Zain in 2005. From 1st August, Celtel is rebranded to Zain, the great launch included buying up all paints in color of magenta and hired thousands of people enthusiasticly changing all their service centres, shops and small kiosks into one big world of PINK. (from the pic is not very clear but German friends of mine, please imagine full house t-mobile color just brighter and deeper. YUP!)
And this alone of course does not complete the grand marketing plan - so they have also initiated this program called "find the Zain man" through one of the most listened radio in the nation. The game is simple - they basically annouce via the radio station that during certain point of time (e.g. 7:30-8:30) a man carrying 100,000 ksh (1000 euro) will be at certain spot (e.g. today in front of my office) of town, all you need to do is to identify this man and ask him to prove it by showing the id of the radio host - then the 100,000 is yours! sounds really interesting. So today just right acrossed my office, mostly young people, were shouting at every man passed by, asking "are you the Zain man" , "I am looking for the Zain man" etc. Of course there is no description of this person and the only thing you know is that it is going to be a man not a lady... it was a lot of fun to watch : ) and today within the destinated time, no one actually found the Zain man and get that damn 100,000 ksh! what a pity!oh, you might be curious which network that I am using....
of course, I am in Zain (sane)...
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